Visitors of the new Inspired by Iceland website are being encouraged to call Iceland by another name via its site and its Facebook/Twitter pages based on their previous memories of the island.
In August 2012, the online Inspired by Iceland tourism campaign asked people a simple question: What would you name Iceland if this was your first glimpse?
_ _ _ _ Land? and in just 3 weeks, hundreds of followers responded. Many of those who contributed alternative names suggested that the name Iceland was misrepresentative and that another name may better reflect the country.
The campaign has also agreed to add a special name day to its calendar to celebrate the winning submission and all those that have been proposed – “a day where we celebrate what the world loves most about Iceland”.
It was also suggested that the person who comes up with the most suitably descriptive name will themselves be rewarded with an honorary title and a piece of (Ice) land to call their own.
The naming page can be seen via http://www.inspiredbyiceland.com/inspiration/posters/make-your-own-poster. Here, the most popular contributions can be viewed along with the latest videos and images from the campaign. The conversation will also be available on the campaign’s Facebook and Twitter pages.